MSA

MSA built an incredible Virtual Reality experience to wow trade show attendees using the HTC VIVE. The catch? Once prospects walked away from the booth, they left the experience behind. MSA needed a way to put those immersive product demos directly onto smartphones so sales conversations could keep momentum long after the event ended.

Our software team stepped in to re-engineer the original high-end VR setup into a lightweight app built for Google Cardboard. By optimizing the application to run smoothly on standard iOS and Android devices, we turned a stationary booth attraction into a portable sales tool.

Now, MSA hands out branded cardboard VR viewers at events, letting prospects revisit 3D product demos anytime, anywhere. It gives their sales team a frictionless way to showcase complex features globally.